Kantar Consulting launches Retail, Sales & Shopper Practice in Singapore

A newly formed team of practitioners will help clients across Asia define and optimize their omnichannel strategy and route to market

Singapore, 13 February 2019

Kantar Consulting, a leading growth consultancy, is delighted to announce the launch of their Retail, Sales & Shopper practice in Singapore to answer growing demand for Southeast Asia specific support.

The new senior executives who have joined Kantar Consulting in the past months include:

David Heijkoop joined as Senior Director. David comes from Friesland Campina, where he served as Channel Development Director for Specialised Nutrition, with a focus on Greater China. Prior to that, David led global business development for the Global eCommerce Business Unit.

Marc Delbos joined as Associate Director. Marc spent most of his career at Red Bull, where he served as Regional Trade Marketing Lead for SE Asia, and Sales Manager for Hong Kong. Marc brings a wealth of experience in dealing with both Modern Trade and Traditional Trade Channels.

To lead the set-up of the regional practice, Kantar Consulting has attracted Lies Ellison-Davis. Previously at P&G, PepsiCo and retail consultancy Glendinning, Lies spent the last 8 years at Friesland Campina, where she held a variety of senior leadership roles, the last of which being Global Chief Commercial Officer. Lies joins the team as executive advisor, and will focus on overall strategic direction and key client management.

Commenting on the appointment Stephane Alpern, Managing Partner, Kantar Consulting Southeast Asia said, “we are very excited to have Lies, David and Marc join the team. Their breadth of client-side experience will help us identify growth opportunities with an omnichannel lens. Combined with our existing 25 brand and marketing consultants, this retail, sales and shopper team will unlock commercial growth opportunities for our clients across marketing and sales, which will give them a lasting competitive advantage in the market.”

Contact Press@kantarconsulting.com for more information.