How to Find Growth at the Stores

Consumer Goods (CG) manufacturers deal with an increasing number of retail stores and requests from retail partners for more shopper-centric and localised sales tactics. All of this translates in the need to successfully bridge the gap between planning and execution to effectively deliver the right vision of success at each point of sale.

The Perfect Store Execution Solution from Kantar Consulting offers you the best combination of capabilities to execute the best sales strategies and tactics at the right point of sales, optimise and guide field activities, empower your sales force and drive performance at the store. It enables an integrated store execution process that grants breakthrough results through optimal retail activities to win at the shelf.


Download the Whitepaper

Switching on Growth at the Store and Market Levels – Today and Tomorrow

Recent Promotion Optimization Institute research shows that CG manufacturers are not happy with their ability to execute in the marketplace despite years of polishing their approach and the availability of many different solution options in the marketplace.

In this white paper, promoted by Kantar Consulting and Microsoft, POI’s Partner and renowned industry analyst Dale Hagemeyer looks at what is working and not in the Retail Execution landscape as well as what CG companies identify as key challenges before taking a view on how to get competitive advantage into the future through the deployment of best technologies and capabilities for field execution.

Please submit your details below to access the whitepaper.


Sign up for the on-demand webinar

Sales Performance Webinar Series
Switch on Growth at the Store– Today and Tomorrow

Even after years of polishing their approach and despite the availability of many different solution options, research shows that CG companies are still not happy with their ability to execute at store and market level.

CG companies must redefine their strategies and identify the right partners to be able to see their vision of success made real at the store.

During this joint Kantar Consulting, POI, and Dal Group presentation you will learn:

• What is preventing companies from successfully performing at the stores
• What is required to win at the local, regional and global levels
• How to best leverage new technologies to build competitive advantage

See Dal Group case study!

Learn how the African Coca-Cola bottler is succeeding in improving field force productivity, streamlining retail execution processes, and enhancing sales performance, through change management and process automation.

If you are focused on getting success at the store, increasing your field sales performance and delivering more with less, then this session is for you!

Contact us at Salesperformance@kantarconsulting.com to view on demand.


Join us at the POI Retail Execution Summit

Location: Morristown, NJ | Start Date: 26 September
Join Kantar Consulting at the POI Retail Execution Summit in Morristown from September 26th to 28th to learn and network with your industry peers around the most current practices, proven strategies and actionable advice on retail execution to help you switch on growth.

Meet our experts and attend our presentation on September 28 at 8:05 AM: get the latest insights from Diana Sheehan, VP, Retail and Shopper Insights, on how strategic planning that accounts for retail execution begins with the Consumer and delivers on shared measures built to drive best-in-class insights, store-level localized plans, and ultimately category sales growth

Register