Podcast

Location Matters: The Importance of Place in the Digital Age

In this episode, co-host Andrew Curry speaks with Julia Ayling, Head of Research & Insights for Mindshare London, about its new report called “Location Matters.” Place is more important than ever, offering a sense of localized identity and belonging that brands must navigate carefully with digitally-enabled location-based marketing strategies.

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Worthy Cause Marketing and the Barefoot Spirit

In this episode, co-hosts J. Walker Smith and Andrew Curry speak with the founders of Barefoot Wines, Michael Houlihan and Bonnie Harvey, about building a brand through the power of an innovative approach they pioneered and call Worthy Cause Marketing.

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The Future of Work in an Age of Distraction

In this episode, co-host Andrew Curry talks with technologist and digital expert Alex Pang about the impact of technology on work environments and the productivity of people working in those environments.

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Blurring Boundaries: Human/Machine and What It Means for Brands

In this episode, co-hosts J. Walker Smith and Andrew Curry explore the imperative for brands to be more human in a digital age of information overload with Amy (Fritz) Fridlund of Kantar TNS and the author of a new Kantar thought-leadership white paper on this subject called Blurring Boundaries.

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  • James Vincent: New study finds it’s harder to turn off a robot when it’s begging for its life – The Verge
  • Catalina Ruiz Parra: It’s called vomit fraud. And it could make your Uber trip really expensive – Miami Herald
  • Joichi Ito: Resisting Reduction: A Manifesto – JoDS
  • Kyle Findlay: How do you measure the quality of social influencer impact? – Kantar UK Insights

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Apocalypse Not: WalMart and Target in the Age of Amazon

This edition’s soundbite is “Apocalypse Not” – how Walmart and Target are doing in the age of Amazon

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FragmentNation 2.0: Growth in Uncomfortable Places

In this episode, co-hosts J. Walker Smith and Andrew Curry talk about the challenges of growth in a fragmented marketplace of uncomfortable places, and Andrew speaks with Phil Sutcliffe of Kantar TNS and Jane Bloomfield of Kantar Millward Brown about what it takes for brands to succeed.

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  • Carlos Newland: Is Support for Capitalism Declining around the World? – The Independent Review
  • Andrew Curry: Britain’s fault-lines – Medium
  • Alejandra Molina: What It’s Like to Open a Locally-Owned Coffeeshop in Compton – Next City
  • A Cross-National Study of Evolutionary Origins of Gender Shopping Styles: She Gatherer, He Hunter? – AMA Journals
  • How Disruption Can Fuel Brand Growth – Kantar Millward Brown

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The State of the Economy

In this episode, co-hosts Andrew Curry and J. Walker Smith talk with Kantar Consulting Principal Economist Doug Hermanson about the economic outlook over the next few years and the strategic implications for business.

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Review of Kantar Consulting’s July 25, 2018 Health and Wellness Event

In this episode, host Bryan Gildenberg reviews Kantar Consulting’s Health and Wellness event in Hoboken NJ on July 25, and offers some thoughts on Amazon’s Q2 results.

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Innovation and Change at Albertson’s & Wal-Mart

In this installment of Retail Sound Bites, Kantar Consulting’s Chief Knowledge Officer and podcast host Bryan Gildenberg talks about recent innovations and changes at Albertsons and Walmart.

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Amazon Prime Day 2018

In this installment, host Bryan Gildenberg and Kantar Consulting Senior Analyst of Ecommerce Meaghan Werle talk about their observations surrounding Amazon Prime Day.

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Millennials vs. Centennials

In this episode, co-hosts Andrew Curry and J. Walker Smith interview Kantar Consulting generational trend experts Jeff Howanek and Kate Turkcan about the differences between the youthful cohort of Centennials and the older but still young cohort of Millennials.

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  • The Origins of WEIRD Psychology – PsyArXiv Preprints
  • Ethan Millman: MoviePass plans surge-pricing fees for popular movies – Los Angeles Times
  • Just How Bad is the Fake Reviews Issue on Amazon? Here’s an In Depth Example – Reddit
  • Steve Knopper: The End of Owning Music: How CDs and Downloads Died – Rolling Stone
  • How Disruption Can Fuel Brand Growth – Kantar Millward Brown

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Futures Thinking

In this episode, co-host Andrew Curry interviews senior client leaders Lloyd Burdett and Joe Ballantyne who manage the futures practice area for Kantar Consulting globally and within EMEA, respectively.

Links

  • Jacqueline Howard: WHO calls for the elimination of trans fat in foods by 2023 – CNN
  • A Lost Generation? Long-Lasting Wealth Impacts of the Great Recession on Young Families – Federal Reserve Bank of St. Louis
  • Philip Auerswald and Joon Yun: As Population Growth Slows, Populism Surges – The New York Times
  • Enrico Moretti: The New Geography of Job – Amazon
  • Kirsty Cooke: Are avocado and quinoa still trendy? – Kantar UK

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